Shira Appell
 
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Let’s work together

does this sound like you?

Do you ever feel like you’re not enough, compare yourself to others, or struggle with guilt and shame about your perceived shortcomings? Do you long for relationships where you can be yourself, or want more ease and intimacy in the ones you have? Do your high expectations keep you from loving yourself?

Feeling alone in sadness, loneliness, anxiety, overwhelm, or chronic stress is painful—but you are not alone. Many people experience these feelings. If you want to grow toward wholeness and learn to lean into your imperfections, we can work together.

We’ll connect with your body, heart, and mind to identify what you most need and offer that nurturing. Often the underlying needs for love and connection were never fully met; therapy can help us find and build them together.

I work with adults, couples, families, and adolescents around issues including:

  • Prenatal/Postnatal Anxiety & Depression

  • Complex Trauma

  • Highly Sensitive

  • High Achievers, Perfectionism, High Stress

  • Anxiety & depression

  • Low self-esteem & identity concerns

  • Codependency

  • Relationship support and sexual pleasure

  • Chronic Pain or Illness

  • Eating disorders, disordered eating, and body disconnection

  • Grief / Loss

  • Life Transitions

    If this resonates, I’d be honored to support you.

Shira Appell

 
 

 

Shira Appell, MA, LMFT

 
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Hey there,

I’m a holistic psychotherapist offering virtual sessions across California and in-person appointments in San Rafael and San Francisco in the Bay Area. I bring a warm, authentic presence to therapy—curious, deeply caring, and often playful. As a highly sensitive person and new parent, I draw on my own life experience to connect with clients honestly, using humor and straightforwardness.

I view emotional pain as embodied: chronic pain and long-standing doubts about self-worth taught me that feelings often live in the body. My background in mindfulness, Yoga, and Pilates informs a body-oriented practice that supports mind-body healing, body awareness, and steady self-compassion.

I work with kids, adolescents, and young adults with eating disorders or disordered eating, and I’m passionate about intuitive eating and helping clients rebuild trust with themselves and their bodies through compassionate, non-diet approaches.

I also spent many years in tech and bring that business and technology experience to my work, supporting clients in business and tech with stress, leadership challenges, burnout, and work-life boundaries.

I’m an advocate for racial justice, disability justice, anti-diet culture (HAES, intuitive eating), and intersectional feminism. As a proud Jewish woman, I welcome and support Jewish clients. Outside of therapy I’m a partner, mother, daughter, sister, friend, Pilates and Yoga instructor, singer, photographer, poet, and foodie—fully human, imperfect, and committed to compassionate growth.

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How it works

A common saying is, “Whatever we resist, persists.” Doing this work alone might feel scary. I will sit with you as we explore. You are allowed to be exactly as you are at all times in my therapy room. I may challenge you to explore what’s underneath as we excavate what makes you who you are!

We will center our work around self compassion as a practice. It doesn’t come naturally for many, and so we will practice this skill together. If you are like me, you might struggle to believe you are “doing” or “being” enough. 

 
 
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Recognize

Together we will get curious about your past and present. We can look at any reoccurring experiences, feelings, imagery and symbols that may give us a better idea of the ways that your life is or isn't working for you. We will explore what is happening right here, right now. We will use mindfulness and body awareness to notice and put words to your present experience (feelings, thoughts, sensations) to be there without resisting.

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allow

Come as you are. The key is to truly allow your present experience. As you notice what you feel, we will make space for all of your complex parts with compassion. Together we will begin to unravel, explore, understand, and allow all parts of yourself to be expressed. When you are ready, we will stop ignoring or pushing away the painful parts. We will invite them in, in an effort to find more acceptance and wholeness of being.


 

Nurture

What does your heart need? We all need to be loved and cared for by others and ourselves. How can we connect to this need in our hearts and bodies? From this present and allowing place we begin to feel more connected to ourselves. From this place we can connect to our intuition and begin to cultivate trust with ourselves. Only when we regularly practice compassion for ourselves can we develop meaningful, authentic, and mutually beneficial relationships with others.

 

get started

 
 

 

Private therapy sessions

 

 

Group therapy coming sooN

 
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